Summerside Creative Named Finalist for Best Use of Social Media for Food & Drink at the 2026 Global Social Media Awards
FOR IMMEDIATE RELEASE
April 2, 2026
Summerside Creative Named Finalist for Best Use of Social Media for Food & Drink at the 2026 Global Social Media Awards
Boutique hospitality agency recognized alongside McDonald's, Subway, Deliveroo, Kerrygold, Jameson, and Tesco on the global stage
Tehachapi, CA // Summerside Creative Inc., a hospitality and lifestyle content and brand strategy agency, has been named a finalist in the Best Use of Social Media for Food & Drink category at the 2026 Global Social Media Awards (GSMA). The agency earned the nomination for its work with Splashes at Surf & Sand Laguna Beach, in a campaign titled "From Launch to Leading: A Social-First Dining Transformation."
The Global Social Media Awards is one of the most prestigious international programs recognizing excellence in social media strategy, creativity, and results. The 2026 shortlist spans agencies and brands from across the globe, and this year's Food & Drink category features some of the biggest names in the industry.
Summerside Creative is shortlisted alongside:
• 1000heads & Kerrygold for "Kerrygold & Allday Goods: Bringing Cult to the Kitchen"
• Campfire & Vimto for "Love The Taste"
• Coolr & Deliveroo for "Proud To Be A Tosser"
• Dawning Digital & AriZona Beverages for "Culturally Relevant Social Media Strategy"
• dentsu Ireland & Fridge Raiders for "Beyond the Feed: Making Fridge Raiders Playable"
• dentsu Ireland & Jameson for "Making JGL the Drink of the Summer"
• Fabric Social & Subway for "The Sub-Culture"
• OneFifty Consultancy & Harvester for "Elburritomonster"
• RUTH Communications & McDonald's Corporation for "Chris K. Teases the Return of the Snack Wrap"
• Simply Social & Tesco IRL for "'Always On' Food & Drink Content"
The shortlist puts Summerside Creative, a boutique agency, in direct company with global networks like dentsu, Coolr, and Fabric Social, as well as household brands including McDonald's, Subway, Deliveroo, Kerrygold, Jameson, and Tesco. For a small, founder-led agency specializing in hospitality, this recognition carries serious weight.
"Being shortlisted for a Global Social Media Award is an incredible milestone for our team," said Ashley, Founder of Summerside Creative. "When you see your name next to McDonald's, Subway, and Deliveroo on a global stage, it validates the work we pour into every single client. Splashes gave us the opportunity to build something truly special from the ground up, and we are thrilled that the results are being recognized at this level."
About the Campaign
The "From Launch to Leading" campaign centered on a social-first strategy that transformed Splashes at Surf & Sand Resort into a standout dining destination along the Laguna Beach coastline. Through editorial-quality content, strategic voice development, and a curated social presence, Summerside Creative built Splashes into a brand that resonates far beyond its physical location. The campaign demonstrated that boutique restaurants backed by smart social strategy can compete with and outperform much larger players in the digital space.
About Summerside Creative
Summerside Creative Inc. is a hospitality and lifestyle content and brand strategy agency serving major hotel properties and restaurant clients across the United States. The agency partners with brands under flags including Marriott, Hilton, Hyatt, and independents, delivering social media management, content production, paid media, influencer programs, and brand design and strategy. Founded by Ashley, a digital marketing veteran and published photographer whose work has appeared in Bon Appétit and Garden & Gun, Summerside Creative brings editorial-caliber storytelling to the hospitality industry.
About the Global Social Media Awards
The Global Social Media Awards celebrate outstanding achievement in social media marketing across industries and geographies. Produced by Don't Panic, the awards program attracts entries from agencies and brands worldwide. Winners for 2026 will be announced on April 29, 2026.
MEDIA CONTACT
Summerside Creative Inc.
Email: hello@summersidecreative.co
Website: summersidecreative.com
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